VPC CASE STUDY: Analytics – Sales Drop
Fadi woke up groggy. It had been a long day yesterday and a short night. All of his energy and focus was going into his new product, Xenon. It was set to launch in a week. Years of dreaming, months of effort and he and his team were finally close. One week. He flipped open…Read More
CASE STUDY: Leadership – Systems and Processes
“Hey boss, there’s a problem.” Jimmy got the text at a bar. On a Friday at 22:45. It was nine hours earlier on the West Coast…but still. The sender of the text was a senior manager. She had worked for Jimmy for years. He read the text over again. “Yep, we’ve got more than one…Read More
VPC CASE STUDY: Analytics – Re-evaluating Affiliate Deals
VPC Sessions – Analytics – Re-evaluating Affiliate Deals Ante looked as his new screen. It was the just released Philips Momentum 43″ 4K HDR Quantum Dot Monitor. It was twice the width of his old screen. Much clearer and brighter, too. And this new screen had the advantage of actually showing images. His old screen…Read More
CASE STUDY: Leadership – What makes leaders great today?
Shap closed the book he had just finished reading. He put the book in its new home on his bookshelf. Right next to the dozens of other leadership books he had read over the years. This latest one had promised secrets of great leaders, of people that Shap admired, like Steve Jobs and Elon Musk….Read More